boohoo Group is seeking a talented Senior UX Developer to join our innovative and fast-paced team in the exciting world of online fashion retail. As a Senior UX Developer, you will play a crucial role in shaping and enhancing the user experience of our digital platforms. This is an opportunity to think beyond your average job and be part of a company that values creativity, growth, and success.

Working with us means being part of a dynamic and vibrant environment where the opportunities are endless. We encourage you to think differently, challenge conventions, and push boundaries. Joining our boohoo family means thinking fast, freely, and with a focus on rewarding and valued work. If you think you know us, think again, because here at boohoo Group, we are constantly evolving and striving for greatness.

The Role

As a Senior UX Developer in the boohoo Group, you will play a pivotal role within the business’ Conversion Rate Optimisation Team. Working under the Senior CRO Manager, you will work closely with different teams, especially our Analytics and Design Teams, to generate hypotheses around on-site performance and complete AB or Multivariate testing in order to maximise ROI, Conversion and Revenue. You will also have the opportunity to be front and centre at launching new technologies through third party partnerships as part of larger Proof of Concept projects. Your expertise in UX development and your ability to bridge the gap between design and implementation will be instrumental in delivering outstanding digital experiences.


    1. AB and Multivariate Testing: Work alongside the Senior CRO Manager to develop a long-term testing strategy to improve the on-site user experience for all brands within the Group
    2. Front-End Development: Collaborate with designers to translate wireframes, prototypes, and design concepts into responsive and interactive web applications.
    3. User-centred Design: Advocate for user-centred design principles, ensuring that the user experience is intuitive, efficient, and visually appealing.
    4. Technical Expertise: Stay up to date with the latest web development trends, tools, and technologies, and apply this knowledge to improve our development processes.
    5. Prototyping: Create functional prototypes to validate design concepts and gather user feedback early in the development process.
    6. Collaboration: Work closely with cross-functional teams, including designers, product managers, and back-end developers, to ensure seamless integration of UX elements into the final product.
    7. Accessibility: Ensure that the user interfaces you develop are accessible to all users, including those with disabilities, by following accessibility guidelines (e.g., WCAG).
    8. Usability Testing: Participate in usability testing sessions and incorporate user feedback into iterative design and development cycles.
    9. Performance Optimization: Optimize web applications for performance, speed, and scalability to ensure a smooth user experience across devices and browsers.
    10. Documentation: Create and maintain documentation related to UX development processes, codebase, and best practices.
    11. Mentorship: Provide guidance and mentorship to junior developers, fostering a culture of continuous learning and growth.


      • Experience with an AB Testing Platform (e.g. Monetate, AB Tasty, WebTrends, Optimizely etc.) is preferable
      • Bachelor’s degree in computer science, Web Development, or a related field (or equivalent experience).
      • Proven experience as a front-end developer with a focus on UX development.
      • Proficiency in HTML5, CSS3, JavaScript, and front-end libraries/frameworks (e.g., React, Angular, Vue.js).
      • Strong understanding of responsive web design and mobile-first development.
      • Experience with design tools like Sketch, Figma, or Adobe XD is a plus.
      • Knowledge of usability principles and user-centred design methodologies.
      • Familiarity with version control systems (e.g., Git).
      • Excellent problem-solving skills and attention to detail.
      • Strong communication and collaboration skills.
      • Ability to work effectively in a fast-paced, agile development environment.


    • Competitive salary based on experience
    • Bonus
    • Share Scheme
    • Contributory Pension
    • 40% discount across all brands
    • On site gym
    • Subsidised restaurant
    • The opportunity to work in a company that encourages engagement and growth!
    • Brand new Software House coming to the heart of Manchester!