“The energy, the speed, the can do/will do attitude resonates throughout the group.”
What’s the best thing about working for us?
The energy, the speed, the can do/will do attitude that resonates throughout the group.
How would you describe the culture?
As I said its that can do, work hard, play hard culture that is engrained throughout the Group. But also surprising for such a large business is the family atmosphere.
What do you get up to in your role? What makes it different compared with other similar roles you’ve had?
My primary role is to create the design aesthetic of the brand, set the product direction, and manage the development of the product ranges. When comparing my role to ones I’ve had at other companies the biggest differences is the speed. We don’t wait, procrastinate, and design by committee. We see it, agree it, and deliver it.
How has your career developed since you’ve worked here?
One of the great things and differences about working for boohoo is all the exposure to other aspects of the business that you just don’t get in other companies. From design, buying, studio, marketing, site, and people. It is very much your brand and you get the chance to touch and shape all aspects of it.
What’s been your biggest achievement/proudest moment so far?
Relaunch. When we joined the Group we essentially had to relaunch a brand. Going from a slow brick and mortar model to an online pure play speed model in the space of two months, while in lockdown! We designed and developed over 1500 styles to deliver a new contemporary handwriting while staying true to the heritage. We pulled together and as a team did a fantastic job delivering it at breakneck speed.
What makes someone successful here?
Passion, positivity, and a can do attitude. With those three you can’t go wrong.
What do you think makes us unique as an employer?
The energy, the can do/will do attitude that resonates through the group.
Describe working here in 3 words.
Fast, family and fun.