Your team
Here at PrettyLittleThing, we strive to fly the flag for love, equality, and acceptance, working to use our platform to spread nothing but good vibes. Regardless of race, gender, sexuality, style or budget – there’s something for everyone! We want our customers to feel confident in the way they dress and to embrace the way they look. #EveryBODYinPLT is our community that is all about body positivity, equality and supporting each other.
What you'll be doing
- Grow Organic traffic & revenue in line with forecasts & business objectives; Improve rankings and visibility for core target keywords.
- Perform regular keyword research in-line with business objectives and seasonality to identify new areas for growth.
- Conduct in-depth on-site and off-site analysis on PLT to identify issues/areas of improvement and provide strategic solutions.
- Analyse competitors & the market to identify opportunities for outreach/link-building.
- Day-to-day optimisation of categories, sub-categories and campaigns in line with seasonality and key customer trends.
- Communication to team and wider management on weekly/monthly results to show the impact of work.
- Work with key stakeholders across the Marketing team and wider business to develop and implement regular Content Marketing and Outreach campaigns to drive brand/non-brand visibility.
- Help manage junior members workload and input into training/development
Working with us
We don’t call ourselves the PLT family for nothing – you can feel the buzz and atmosphere as soon as you walk into the office. Creativity flows from person to person and across departments, helping us create the empowered movement of love, inclusion, equality and acceptance behind our brand. We encourage everyone to be themselves, and if you bring your best self to work every day, you truly have the power to make a difference and contribute to our brand's success.
More about you.
- A solid understanding of Search Engine Optimisation and the wider Digital Marketing field.
- Strong copywriting skills.
- Experience of working with all common Microsoft packages & strong Excel skills.
- Excellent analytical skills, with an ability to generate key insights and reports.
- Experience with using a variety of Search Engine Optimisation tools & platforms such as Botify, DeepCrawl, Screaming Frog, SEMrush, Sistrix & AHREFS.
- Strong knowledge/experience of working with HTML.
- Experience of dealing with multiple stakeholders.
- Experience of working with Google Analytics
- PrettyLittleThing operates in a fast-paced environment – you can keep up with the pace of a truly fast-fashion brand through showing productivity, efficiency, and serious hard work.
- Great time management skills to ensure tasks get delivered to deadlines, but at the same time are adaptable to changes in business requirements.
- Detail orientated; all work delivered to a high standard with no need for amends, always ahead at spotting trends and commercial wins for the business.
- You bring your best every day and always act in a professional and approachable manner.
Great industry knowledge and always keep up-to-date with what’s going on. - You’re approachable to the whole team and are always ready to help and support.
- Any of the following would also be beneficial but is not essential: Second language
Why join us
We know that as a company we are only as good as the people that we employ. We know our employees work tirelessly to make PLT the success it is today and in turn, we offer them some amazing benefits:
- Free parking
- 25 days holiday
- Free on-site gym with daily classes (due to current restrictions, live PT sessions)
- Discretionary Bonus Scheme
- Company shares schemes - including a ' Save As You Earn' scheme
- 40% staff discount (including PLT, Boohoo, Boohoo MAN, Nasty Gal, Coast, Warehouse, Misspap)
- Monthly social events (including pay day drinks, Employee Appreciation Day etc.)
- Salary sacrifice pension scheme with 5% employer contribution
- Flexible working hours
- Cycle to work scheme
- Childcare support through the Government
- Health cash plan
- Personal development opportunities to learn and grow at work
Hybrid Working Policy
PLT offers flexibility with working from the office and home in the form of our smart working policy. In brief each department has a set amount of days allocated to office time and working from home to ensure you get the best of both worlds.
Equal opportunities
Here at PLT we not only embrace diversity we celebrate it! We are proud to be an equal opportunities employer and we’re continuing to build an inclusive environment for our employees. We know we are better together, and we will continue to build a team that represents a variety of skills, perspectives, and backgrounds.
Reasonable Adjustments
PLT want to give everybody the chance to perform their best whether that is during an interview or whilst at work. Should you require any reasonable adjustments please let the talent team know.
#PLT #LI-ZB1 #LI-HYBRID