Think you know Buying? Think again.

In fashion, Buying is all about being first and in the boohoo group, we’re not interested in second best. It’s not enough to be on-trend. We set trends, so speed to market is key. We make sure all our brands are a force to be reckoned with by traveling the world, seeking inspiration and building relationships with suppliers from all over the globe. We go hard, work fast, and keep looking ahead so our customers are engaged, inspired and coming back for more! Our prize is dominating the fashion e-commerce market. 

  • Our way of working

    When we say we’re team players, we aren’t exaggerating. We work with Design and Marketing to ensure new collections are hitting the sites every week. We have weekly inspiration meetings to inspire and innovate new ideas, encouraging all levels to contribute. Bring Garment Technology and Merchandising into the mix, and it’s clear that we’re the people to turn to for collaboration and bringing a vision to life. From campaigns to capsules, we collaborate with famous faces and experience unreal shoots. There’s nothing like it.

    Our vision is simple. We want to give our incredible customers what they want, when they want it. Our unique test and repeat model is the secret to our success. We travel the world and buy small quantities across a wide range – this lets us see what customers like, then we buy more. Seeing the popularity of our choices and products gives us a feeling of satisfaction and a job well done. We admit it’s addictive and a real source of pride for us.

  • Are you one of us?

    As a team of relationship builders and easy communicators, we care about our relationships with internal teams and external suppliers. We’re all passionate about quality and sustainability – we’ve been busy helping drive the Group’s responsible sourcing agenda, making sure sustainability is embedded into every brand’s DNA. We’re always improving and learning, selecting more sustainable materials. We’re even growing REEL (Responsible Environment Enhanced Livelihoods) cotton through our ‘Cotton Connect’ programme in Pakistan. We want to push ourselves to use more sustainable fabrics across all our brands and ranges. This isn’t about meeting goals or targets: it’s about exceeding them. 

    Working with us is like nowhere else. It's vibrant, full of energy and possibility. We’re hungry to succeed, so you need to be too. Join us, and you’ll have the freedom to express yourself and share your ideas. Everyone’s voice is heard and our people are trusted and empowered. We’re passionate and forward-thinking. We solve problems; we think outside the box. Don’t expect to stand still – we need you to embrace the pace and welcome change. We see our impact - so we want leaders, not followers. Everything is for our customers. Bring your can-do attitude, creativity and confidence - there’s no limit to what we can achieve together.

  • Achieve everything

    Join us and be ready to achieve big things professionally and personally. We reward hard work and ambition with opportunities to learn, progress and be promoted. Be prepared for exposure to projects and exciting work that will really accelerate your development.

Think you’re ready for a career in Buying with some of the world’s top fashion brands? Take a look at our Buying roles to learn more and apply.

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